Apple warns of future 'supply constraints' for Mac, iPhone, iPad

Here is a story making headlines in the economy: Apple warns of future 'supply constraints' for Mac, iPhone, iPadImage source, EPAImage caption, Apple CEO Tim Cook is this year being replaced in the role by John Ternus. ByKali HaysTechnology reporterPublished31 July 2026, 00:02 BSTUpdated 1 hour agoApple spooked Wall Street on Thursday by warning it expected a "significant" hit from growing supply constraints for its most popular products. Shares in the company fell in after-hours trading by more than 7%, even as it showed a 16% increase in revenue to $109b (£81b) thanks in part to unexpectedly high iPhone sales, and a 26% increase in profits to $29b.

Outgoing chief executive Tim Cook said while the impact of supply constraints had already shown up with the availability of Mac computers, it was expected to worsen and spread to affect iPhone and iPad products. "We're seeing some very significant constraints currently with limited flexibility in the supply chain to remedy it," Cook said. One of the supply constraints was in key chip components of Apple's products, the firm said.

Economic Details

Devices such as Macs and iPhones require microprocessors with "advanced nodes" - essentially computer chip technology that allows them to operate more quickly - most of which Apple has manufactured through TSMC, which is based in Taiwan. However, Cook insisted that the core issue was unexpected demand, mainly for iPhone and Mac products. Sales of those products grew 22% and 25% respectively during the June quarter.

Earlier this year, Apple said its iPhone 17 was so in demand that its launch was the biggest in the company's history. "This is not a regular supply issue, it's a demand forecast issue to be candid," Cook added. "We've got a quarter ahead where we'll be scrambling on the supply side.

"Apple also noted that its gross margin, or the amount of money it keeps from every sale, was 2% larger than it otherwise would have been during the last three months because of tariff refunds. That would mean the company received roughly $1. 1b in such refunds, according to calculations by the .

Analyst Views

Cook said Apple intended to "reinvest the tariff refunds into the US". The company previously said, external it intended to put $600b toward building out more domestic manufacturing over the next four years. China is currently the largest manufacturer of Apple's products.

Cook also addressed Apple's impending public relaunch of Siri, an AI assistant that the company has seemingly struggled to make competitive in an era of proliferating AI chatbots from the likes of OpenAI and Anthropic. While the new version of Siri AI is still in public beta, essentially a testing phase before broader release, Cook said it is part of "an enormous opportunity for Apple going forward in AI. " "The ability to run on device is also very strategic, and sort of a competitive weapon, if you will," Cook said.

Economists are analysing what the news means for the markets.